Digital Marketing Specialist

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Course Overview

This online digital marketing certification course gives you an in-depth understanding and advanced knowledge of the eight most important digital marketing domains and includes real-world projects for gaining domain experience to help you become industry-ready. You’ll be exposed to 30 digital marketing tools extensive project experience and a digital marketing capstone project to make you job-ready.

Duration : 12 months

Eligibility

Any Graduate

Employment Opportunities

According to LinkedIn, the “Digital Marketing Specialist” role is among the top 10 most in-demand jobs, with 860,000 job openings. The most requested experience in digital marketing includes social media, content strategy, SEO, analytics, and more

Job Profiles :

Product Marketing Specialist, Content Marketing Specialist, Social Media Coordinator/Specialist, SEO Specialist, Marketing Analyst, ECommerce Manager

Placement Assistance:

Upon successful completion of this Program, you will be eligible to apply for placement assistance. As part of this placement assistance, we will offer the following exclusive programs:

IIMJobs Pro-Membership for 6 Months

Resume Building Assistance

Career Mentoring and Interview Preparation sessions via Webinars

Career Fairs

Course Content

Module 1

Mastering SEO, Content Marketing, PPC and Digital Analytics

This course will help you master the digital channels such as search engine optimization (SEO), content marketing ppc, programmatic and digital analytics.

Module 2

Mastering Social Media, Mobile Marketing and Digital Strategy

This course will make you an expert on digital channels and how to target the right audience. You will learn about social media, facebook marketing, youtube marketing, email and mobile marketing, and marketing automation.

Module 3

Advanced Web Analytics

This Advanced Web Analytics certification training course helps you master the critical elements of social media, web, mobile, and content analytics. Learn how to optimize your organization’s ability to make highly informed business decisions based on data analytics. Become an expert at collecting and working with multi-channel data sources, performing quantitative and qualitative analysis and more. Enroll now to become a data wizard and give your company a competitive edge!

Industry AccreditationsOMCP®

Module 4

Advanced Search Engine Optimization (SEO)

The Advanced Search Engine Optimization (SEO) course is designed to transform you into an industry-ready SEO professional from day one. You’ll master the many facets of SEO, including the process of organically driving traffic to your websites with keyword management and research, on-page and off-page optimization, link building, URL building, SEO analytics and more and you’ll acquire extensive project experience to prepare you for managing inbound marketing initiatives.

Module 5

Advanced Pay Per Click (PPC) Program

The Advanced PPC Course is designed to transform you into an industry-ready paid marketing professional. Follow our clear, structured learning path recommended by industry experts and fast-track your career. You will learn to master the nuances of pay per click, display advertising, conversion optimization, and web analytics, and you’ll acquire extensive project experience to prepare you for managing paid marketing initiatives.

Industry Accreditations Microsoft Aligned Google OMCP Approved

Module 6

Advanced Social Media (With Facebook Blueprint Voucher)

The Advanced Social Media Course will transform you into an industry-ready social media marketer. It combines the disciplines of advanced social media, advanced content marketing and advanced web analytics course to help you elevate your brand and execute compelling social campaigns. Fast-track your marketing career with this complete, structured advanced social media course.

Module 7

Digital Marketing Capstone

Simplilearn’s Digital Marketing Capstone project will give you an opportunity to implement the skills you learned in the Digital Marketing Associate Master’s Program. Through dedicated mentoring sessions, you’ll learn how to solve a real-world, industry-aligned case studies.

Electives